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DaveManuel.com · Institutional Ownership · Who Owns It

HONEST CO INC (HNST)

Institutional ownership reported to the SEC as of Q2 2026, across 22 quarters.

148
Reporting holders
$193.6M
Reported value
48.1%
Of shares outstanding
2.0%
Calls
0.5%
Puts
-6
Holder change

Institutions report 51,629,409 shares against 107,284,379 outstanding. Shares only - option lines are excluded, which is why this can be compared with the company at all. The count comes from the cover page of the company's own most recent report, so it is dated when that was filed rather than at quarter end.

Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.

Holders

Download these holders as CSV

FilerValueShares Their book Held Change
BlackRock, Inc.$25.7M7,011,4860.00%8q+6.9%+$1.7M
MAK CAPITAL ONE LLC$17.5M4,776,0882.45%3qHELD
VANGUARD CAPITAL MANAGEMENT LLC$15.4M4,217,1100.00%2q-0.7%-$116.3K
ArrowMark Colorado Holdings LLC$10.7M2,923,5460.45%16q+14.7%+$1.4M
GEODE CAPITAL MANAGEMENT, LLC$9.5M2,587,1700.00%21q+7.1%+$631.9K
STATE STREET CORP$7.6M2,089,5120.00%21q+10.3%+$712.9K
DIMENSIONAL FUND ADVISORS LP$6.5M1,788,0810.00%17q+16.6%+$933.4K
VANGUARD PORTFOLIO MANAGEMENT LLC$6.4M1,746,2390.00%2q+0.7%+$43.6K
Portolan Capital Management, LLC$6.4M1,740,1460.24%16q-42.9%-$4.8M
AMERICAN CENTURY COMPANIES INC$6.0M1,651,8000.00%11q+835.3%+$5.4M
AMERIPRISE FINANCIAL INC$5.9M1,611,8110.00%21q+13.8%+$714.8K
JANE STREET GROUP, LLC$5.8M
incl. $494.5K options CALL+PUT
1,452,7390.00%13q+34.0%+$1.5M
AQR CAPITAL MANAGEMENT LLC$5.5M1,498,6530.00%8q+3.7%+$195.6K
MARSHALL WACE, LLP$5.3M1,437,2420.00%2q-25.2%-$1.8M
CITADEL ADVISORS LLC$4.5M
incl. $378.4K options CALL+PUT
1,137,7050.00%21q-39.7%-$3.0M
GOLDMAN SACHS GROUP INC$3.6M995,7860.00%21q+54.1%+$1.3M
FMR LLC$3.5M956,7760.00%21q+10.5%+$331.3K
TUDOR INVESTMENT CORP ET AL$3.4M935,6710.00%2q+83.8%+$1.6M
CITIGROUP INC$3.3M905,0940.00%21q+15.4%+$443.2K
SUSQUEHANNA INTERNATIONAL GROUP, LLP$3.1M
incl. $1.7M options CALL+PUT
372,4690.00%21q-18.1%-$675.7K
NORTHERN TRUST CORP$2.8M765,8570.00%21q+6.3%+$167.0K
VANGUARD FIDUCIARY TRUST CO$2.4M660,2990.00%2q-5.5%-$142.0K
Knights of Columbus Asset Advisors LLC$1.9M518,4850.10%newNEW
MORGAN STANLEY$1.9M509,4280.00%21q+71.1%+$775.1K
VICTORY CAPITAL MANAGEMENT INC$1.7M467,4150.00%8q+2.4%+$40.6K
Bank of New York Mellon Corp$1.6M435,9620.00%9q+5.6%+$84.5K
Focus Partners Wealth$1.2M325,8790.00%7q+12.4%+$131.6K
JPMORGAN CHASE & CO$1.1M299,6970.00%21q+393.3%+$872.2K
Green Alpha Advisors, LLC$1.1M298,2720.73%14q-1.0%-$11.1K
Nuveen, LLC$1.1M295,3650.00%6q+15.8%+$147.6K
CHARLES SCHWAB INVESTMENT MANAGEMENT INC$1.0M283,2490.00%11q+11.3%+$105.6K
Invesco Ltd.$1.0M275,5400.00%9q+5.2%+$50.1K
UBS Group AG$908.9K248,3330.00%11q-64.7%-$1.7M
SIMPLEX TRADING, LLC$875.1K CALL+PUToptions only0.00%21qOPTIONS
Echo Wealth Management, LLC$827.5K226,0990.42%10q+24.8%+$164.4K
GROUP ONE TRADING LLC$783.2K
incl. $743.3K options CALL+PUT
10,8760.00%11q+151.3%+$471.5K
BANK OF AMERICA CORP /DE/$715.3K195,4360.00%21q-12.4%-$101.2K
ExodusPoint Capital Management, LP$714.4K195,1990.00%2q+54.3%+$251.3K
D. E. Shaw & Co., Inc.$693.4K189,4550.00%newNEW
XTX Topco Ltd$678.0K185,2350.01%11q+972.2%+$614.7K
Inspire Investing, LLC$677.2K185,0290.03%6q+5.9%+$37.9K
ARMISTICE CAPITAL, LLC$643.8K175,9000.01%2q+728.1%+$566.0K
IMC-Chicago, LLC$628.1K
incl. $562.2K options CALL+PUT
18,0060.00%4q-51.7%-$673.4K
Pathstone Holdings, LLC$619.0K169,3970.00%11q+0.7%+$4.4K
Creative Planning$558.6K152,6170.00%8q+53.5%+$194.8K
BRIDGEWAY CAPITAL MANAGEMENT, LLC$512.4K140,0000.01%2q+12.0%+$54.9K
RHUMBLINE ADVISERS$439.3K120,0360.00%21q+6.0%+$24.7K
Mariner, LLC$438.7K119,8650.00%7qHELD
ALLIANCEBERNSTEIN L.P.$376.3K128,0000.00%9q+53.3%+$130.8K
Numerai GP LLC$371.6K101,5270.03%2q+9.6%+$32.5K
WELLS FARGO & COMPANY/MN$361.7K98,8280.00%21q+85.1%+$166.3K
MILLENNIUM MANAGEMENT LLC$353.5K96,5730.00%21q-76.6%-$1.2M
DEUTSCHE BANK AG\$327.6K89,5130.00%21q+6.3%+$19.5K
Jump Financial, LLC$325.4K88,9150.00%newNEW
Voleon Capital Management LP$297.3K81,2400.01%3q+174.8%+$189.1K
PRICE T ROWE ASSOCIATES INC /MD/$289.0K78,9500.00%8q+16.5%+$41.0K
Quantbot Technologies LP$278.5K76,0970.01%3q+33.1%+$69.3K
CAPTRUST FINANCIAL ADVISORS$265.0K72,3910.00%7q+9.8%+$23.7K
Cerity Partners LLC$221.0K60,3820.00%6q+6.9%+$14.3K
MetLife Investment Management, LLC$203.8K55,6810.00%9q+33.0%+$50.5K
Root Financial Partners, LLC$201.1K54,9490.01%3qHELD
MERCER GLOBAL ADVISORS INC /ADV$170.9K46,6830.00%2q+43.8%+$52.0K
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC$169.6K42,2900.00%2q+41.4%+$49.6K
MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd.$162.1K44,2810.00%8qHELD
Vanguard Global Advisers, LLC$161.7K44,1840.00%2qHELD
BNP PARIBAS FINANCIAL MARKETS$160.0K43,7240.00%7q+114.8%+$85.5K
Centiva Capital, LP$159.9K43,6980.00%2q-35.4%-$87.6K
Jasper Ridge Partners, L.P.$159.3K43,5320.00%19qHELD
Russell Investments Group, Ltd.$156.3K42,6980.00%8q+341.8%+$120.9K
SEI INVESTMENTS CO$147.6K40,3290.00%newNEW
Vise Technologies, Inc.$147.3K40,2520.00%3q-26.4%-$52.9K
BARCLAYS PLC$143.2K39,1190.00%9q+78.7%+$63.1K
CANADA PENSION PLAN INVESTMENT BOARD$139.8K38,2000.00%newNEW
LPL Financial LLC$133.0K36,3460.00%17q+70.6%+$55.0K
TWO SIGMA INVESTMENTS, LP$129.3K35,3150.00%2q+1.8%+$2.3K
Atom Investors LP$125.9K34,3890.01%5q-84.0%-$661.3K
INTECH INVESTMENT MANAGEMENT LLC$106.3K29,0370.00%8q-2.4%-$2.6K
STRS OHIO$99.9K27,3000.00%newNEW
Wealthfront Advisers LLC$94.5K25,8270.00%4q+1.2%+$1.2K
MANUFACTURERS LIFE INSURANCE COMPANY, THE$93.5K25,5540.00%9q-0.7%
NEW YORK STATE COMMON RETIREMENT FUND$92.2K25,2000.00%9qHELD
HARBOUR INVESTMENTS, INC.$90.1K24,6080.00%4q+3.0%+$2.6K
Police & Firemen's Retirement System of New Jersey$88.9K24,2840.00%7qHELD
Corient Private Wealth LP$86.5K23,6390.00%newNEW
Abel Hall, LLC$77.7K21,2250.01%3q+1.3%+$1.0K
RAYMOND JAMES FINANCIAL INC$76.7K20,9650.00%7q-34.8%-$41.0K
State of Wyoming$75.1K20,5240.01%newNEW
Advisory Services Network, LLC$73.2K20,0000.00%21q-13.0%-$11.0K
VOYA INVESTMENT MANAGEMENT LLC$71.5K19,5340.00%9q+26.1%+$14.8K
TWO SIGMA SECURITIES, LLC$67.5K18,4530.01%3q-22.1%-$19.1K
BRIGHTON JONES LLC$64.4K17,5850.00%2q+21.8%+$11.5K
nVerses Capital, LLC$63.3K17,3050.10%newNEW
Vanguard Personalized Indexing Management, LLC$63.3K17,2840.00%8q-9.8%-$6.9K
Caitong International Asset Management Co., Ltd$61.3K16,7360.01%7q-55.5%-$76.2K
PRUDENTIAL FINANCIAL INC$58.2K15,9050.00%2q+10.1%+$5.3K
NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO$56.4K15,4160.00%6qHELD
Virtu Financial LLC$55.0K14,9650.00%3q-60.3%-$83.6K
Ballentine Partners, LLC$52.3K14,2900.00%2q+26.6%+$11.0K
Merit Financial Group, LLC$51.8K14,1600.00%2q+23.9%+$10.0K
BOOTHBAY FUND MANAGEMENT, LLC$50.7K13,8410.00%newNEW

Showing the largest 100 of 148 reported holders.

What the insiders did

Open market purchases and sales reported on Form 4 in the last 180 days. Grants, option exercises and shares surrendered to cover tax are left out: they are compensation rather than a decision to buy or sell. Where a broker filled one order in tranches the lines are summed, because it was one decision.

Officers and directors

DateInsiderRoleSideSharesValue
2026-08-20Vernon CarlaChief Executive OfficerSold117,893$588.3K
2026-08-10Mayle JonathanSVP, Customer SalesSold79,000$412.4K
2026-05-20Vernon CarlaChief Executive OfficerSold119,389$374.9K
2026-08-10Turner AndreaDirectorSold34,396$182.3K
2026-08-11Turner AndreaDirectorSold29,899$155.8K
2026-09-14Sternweis ThomasSVP, Enterprise Dev. & Strat.Sold25,000$137.0K
2026-10-08Sternweis ThomasSVP, Enterprise Dev. & Strat.Sold25,000$122.5K

Quarter by quarter

Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.

QuarterHoldersValue SharesNewAdded TrimmedOptions
Q3 202631$5.8M1,135,9138960.0%
Q2 2026148$193.6M51,629,4091977322.5%
Q1 2026154$147.8M49,096,3533247442.4%
Q4 2025144$129.3M48,609,9832145493.0%
Q3 2025147$197.5M51,728,5342048553.6%
Q2 2025173$325.0M62,493,5342771482.1%
Q1 2025175$318.4M65,911,3562756702.7%
Q4 2024189$463.7M65,088,9736067382.7%
Q3 2024144$218.5M60,672,5003755270.9%
Q2 2024129$161.2M54,779,2722636430.7%
Q1 2024123$214.3M52,388,0914838191.1%
Q4 202390$145.0M43,504,7502623151.0%
Q3 202375$66.6M52,509,2561019150.6%
Q2 202383$80.1M47,310,6441313330.7%
Q1 2023109$93.5M51,574,3731328340.7%
Q4 2022121$162.6M53,606,3801242370.8%
Q3 2022115$195.9M55,062,0771542301.6%
Q2 2022117$163.4M55,152,2572928351.4%
Q1 2022119$321.3M60,080,2922127412.4%
Q4 2021139$804.7M98,291,6615248171.2%
Q3 202197$675.9M64,580,3441733241.5%
Q2 202199$1.2B71,357,920102001.2%