DaveManuel.com · Institutional Ownership · Who Owns It
INNOVATOR ETFS TRUST (UJAN)
Institutional ownership reported to the SEC as of Q2 2026, across 31 quarters.
128
Reporting holders
$252.6M
Reported value
0.0%
Calls
0.0%
Puts
+13
Holder change
Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.
Holders
| Filer | Value | Shares | Their book | Held | Change |
|---|---|---|---|---|---|
| Brookstone Capital Management | $59.5M | 1,312,460 | 0.60% | 18q | -13.6%-$9.4M |
| Talon Private Wealth, LLC | $28.5M | 629,495 | 3.34% | 4q | -25.5%-$9.8M |
| Sonoma Allocations LLC | $17.6M | 387,022 | 5.46% | 4q | -5.6%-$1.0M |
| FAI Advisors, Inc. | $8.8M | 194,708 | 3.47% | 7q | +2.3%+$196.4K |
| COMMONWEALTH EQUITY SERVICES, LLC | $8.6M | 189,692 | 0.01% | 26q | HELD |
| Campbell Deegan Wealth Management, LLC | $8.1M | 178,393 | 5.73% | 3q | +18.6%+$1.3M |
| C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors | $6.8M | 149,999 | 0.34% | 15q | +5.5%+$354.0K |
| OSAIC HOLDINGS, INC. | $5.6M | 122,785 | 0.01% | 26q | +2.3%+$124.3K |
| Strategic Blueprint, LLC | $5.0M | 109,528 | 0.25% | 22q | HELD |
| TRUIST FINANCIAL CORP | $4.0M | 88,958 | 0.00% | 17q | HELD |
| Cambridge Investment Research Advisors, Inc. | $3.9M | 84,908 | 0.00% | 25q | +96.0%+$1.9M |
| Cetera Investment Advisers | $3.8M | 83,364 | 0.00% | 10q | -6.4%-$257.7K |
| Clearstead Advisors, LLC | $3.6M | 79,931 | 0.03% | 6q | HELD |
| Berkshire Money Management, Inc. | $3.6M | 79,793 | 0.33% | 18q | HELD |
| Spire Wealth Management | $3.5M | 76,520 | 0.10% | 17q | -0.7%-$24.6K |
| ENVESTNET ASSET MANAGEMENT INC | $3.4M | 74,182 | 0.00% | 10q | -63.4%-$5.8M |
| LPL Financial LLC | $3.1M | 68,612 | 0.00% | 21q | +6.1%+$178.6K |
| Prairie Wealth Advisors, Inc. | $2.9M | none filed | 0.70% | 7q | HELD |
| Orion Porfolio Solutions, LLC | $2.7M | 59,237 | 0.02% | 6q | +10.0%+$243.1K |
| RAYMOND JAMES FINANCIAL INC | $2.5M | 55,754 | 0.00% | 7q | -3.3%-$85.8K |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $2.5M | 55,345 | 0.00% | 2q | +12.6%+$281.2K |
| Lantz Financial LLC | $2.5M | 54,822 | 0.46% | 6q | -0.7%-$17.9K |
| Foundations Investment Advisors, LLC | $2.4M | 52,128 | 0.02% | 4q | +4.0%+$90.8K |
| IMG Wealth Management, Inc. | $2.3M | 50,186 | 1.27% | 7q | +1.2%+$26.3K |
| MML INVESTORS SERVICES, LLC | $2.2M | 48,767 | 0.00% | 13q | +36.1%+$586.1K |
| Advus Financial Partners, LLC | $2.2M | 47,429 | 0.61% | new | NEW |
| CENTRAL VALLEY ADVISORS, LLC | $2.1M | 46,071 | 0.54% | 8q | -4.5%-$99.5K |
| Allworth Financial LP | $2.0M | 43,186 | 0.01% | 13q | -10.6%-$233.2K |
| First Heartland Consultants, Inc. | $1.9M | 42,092 | 0.12% | new | NEW |
| Todd Wealth Management, LLC | $1.9M | 41,764 | 1.44% | 3q | -2.7%-$52.1K |
| Trek Financial, LLC | $1.8M | 39,437 | 0.09% | 11q | HELD |
| Kestra Advisory Services, LLC | $1.6M | 36,392 | 0.01% | 10q | -36.3%-$938.3K |
| Triad Wealth Partners, LLC | $1.6M | 34,975 | 0.09% | 5q | +62.5%+$616.1K |
| Archer Investment Corp | $1.5M | 32,474 | 0.14% | 26q | +61.1%+$558.3K |
| JT Stratford LLC | $1.3M | 28,174 | 0.14% | 26q | -3.9%-$51.2K |
| Long Island Wealth Management, Inc. | $1.2M | 27,553 | 0.52% | 11q | -1.3%-$15.9K |
| WEALTH ENHANCEMENT ADVISORY SERVICES, LLC | $1.2M | 27,331 | 0.00% | 12q | HELD |
| PFG Advisors | $1.2M | 27,363 | 0.06% | 11q | +1.3%+$16.5K |
| BXM Wealth LLC | $1.2M | 27,325 | 0.67% | 2q | -50.5%-$1.3M |
| KFG WEALTH MANAGEMENT, LLC | $1.2M | 26,406 | 0.14% | 15q | -12.0%-$164.0K |
| Accurate Wealth Management, LLC | $1.1M | 25,178 | 0.11% | 13q | +1.2%+$13.6K |
| Hiley Hunt Wealth Management | $1.1M | 24,384 | 0.44% | 6q | HELD |
| HighTower Advisors, LLC | $1.1M | 23,458 | 0.00% | 7q | +16.9%+$153.6K |
| Ausdal Financial Partners, Inc. | $1.0M | 22,864 | 0.04% | 4q | HELD |
| MBL Wealth, LLC | $962.4K | 21,230 | 0.07% | 10q | -13.1%-$144.8K |
| Compass Advisory Group LLC | $895.2K | 19,748 | 0.21% | 23q | -2.4%-$22.2K |
| Summit Financial, LLC | $890.7K | 19,649 | 0.01% | 4q | +57.5%+$325.2K |
| Wood Tarver Financial Group, LLC | $860.0K | 18,984 | 0.20% | 7q | HELD |
| Focus Partners Wealth | $840.0K | 18,530 | 0.00% | 6q | HELD |
| SteelPeak Wealth, LLC | $839.9K | 18,528 | 0.02% | new | NEW |
| OLD MISSION CAPITAL LLC | $772.6K | 17,043 | 0.01% | 6q | +89.7%+$365.3K |
| Mutual Advisors, LLC | $718.4K | 15,848 | 0.01% | 6q | HELD |
| Maltin Wealth Management, Inc. | $685.1K | 15,113 | 0.23% | 27q | HELD |
| Diligent Investors, LLC | $629.7K | 13,890 | 0.14% | 18q | HELD |
| Southland Equity Partners LLC | $626.5K | 13,821 | 0.11% | 23q | -10.5%-$73.5K |
| Arkadios Wealth Advisors | $622.8K | 13,739 | 0.01% | 2q | +7.9%+$45.6K |
| ATX Financial Planning, LLC | $585.0K | 12,905 | 0.39% | 3q | HELD |
| Chicago Partners Investment Group LLC | $553.1K | 12,220 | 0.01% | 19q | HELD |
| Tradition Wealth Management, LLC | $546.2K | 12,048 | 0.03% | 10q | HELD |
| HRT FINANCIAL LP | $545.0K | 12,034 | 0.00% | new | NEW |
| Gladstone Institutional Advisory LLC | $541.7K | 11,950 | 0.02% | 3q | -52.4%-$596.1K |
| Valmark Advisers, Inc. | $531.3K | 11,720 | 0.01% | 22q | HELD |
| Atria Investments, Inc | $489.4K | 10,796 | 0.00% | 4q | +0.6%+$3.0K |
| RFG Advisory, LLC | $477.7K | 10,538 | 0.01% | 10q | -5.6%-$28.1K |
| JPMORGAN CHASE & CO | $470.8K | 10,418 | 0.00% | 4q | +7976.0%+$464.9K |
| Ballast Rock Private Wealth LLC | $447.8K | 9,879 | 0.21% | 3q | HELD |
| Creative Planning | $445.3K | 9,823 | 0.00% | 2q | +0.6%+$2.8K |
| Advisory Services Network, LLC | $438.8K | 9,680 | 0.00% | 6q | -5.0%-$23.2K |
| BENJAMIN EDWARDS INC | $437.2K | 9,644 | 0.00% | 6q | -2.2%-$9.9K |
| Encompass More Asset Management | $426.9K | 9,417 | 0.06% | 5q | +23.5%+$81.3K |
| BFI Wealth Solutions, LLC | $412.5K | 9,100 | 0.31% | 3q | -21.6%-$113.3K |
| Bedel Financial Consulting, Inc. | $404.6K | 8,925 | 0.04% | 30q | -5.8%-$24.8K |
| O'Connor Financial Group LLC | $403.9K | 8,909 | 0.14% | 3q | -0.7%-$2.9K |
| Concurrent Investment Advisors, LLC | $401.5K | 8,858 | 0.00% | 5q | +10.4%+$37.9K |
| SageView Advisory Group, LLC | $397.2K | 8,761 | 0.01% | 5q | HELD |
| Continuum Advisory, LLC | $395.2K | 8,718 | 0.03% | 12q | -10.1%-$44.5K |
| XML Financial, LLC | $378.0K | 8,339 | 0.03% | 26q | HELD |
| Chris Bulman Inc | $366.3K | 8,081 | 0.13% | 2q | -6.2%-$24.2K |
| PRINCIPAL SECURITIES, INC. | $359.6K | 7,933 | 0.00% | new | NEW |
| Occidental Asset Management, LLC | $337.2K | 7,439 | 0.03% | 2q | HELD |
| MONEY CONCEPTS CAPITAL CORP | $316.3K | 6,977 | 0.01% | 2q | -70.3%-$747.5K |
| SAGESPRING WEALTH PARTNERS, LLC | $302.5K | 6,674 | 0.00% | 5q | HELD |
| Simplicity Wealth,LLC | $290.3K | 6,403 | 0.01% | new | NEW |
| Savvy Advisors, Inc. | $279.0K | 6,155 | 0.01% | 3q | -6.8%-$20.4K |
| ZACKS INVESTMENT MANAGEMENT | $275.9K | 6,086 | 0.00% | new | NEW |
| Madison Wealth Partners, Inc | $275.9K | 6,086 | 0.04% | new | NEW |
| Lakeridge Wealth Management LLC | $257.8K | 5,687 | 0.09% | 5q | -1.2%-$3.2K |
| CITADEL ADVISORS LLC | $250.1K | 5,518 | 0.00% | new | NEW |
| TOUNJIAN ADVISORY PARTNERS, LLC | $241.9K | 5,336 | 0.10% | new | NEW |
| Koshinski Asset Management, Inc. | $240.8K | 5,312 | 0.01% | 20q | HELD |
| JOURNEY RETIREMENT PLANNING & INVESTMENT MANAGEMENT LLC | $239.4K | 5,280 | 0.19% | new | NEW |
| DHJJ Financial Advisors, Ltd. | $236.5K | 5,216 | 0.07% | 23q | -2.6%-$6.3K |
| Capital Investment Advisors, LLC | $233.9K | 5,160 | 0.00% | 2q | -11.0%-$29.0K |
| FIDUCIARY FINANCIAL GROUP, LLC | $227.0K | 5,008 | 0.03% | 2q | HELD |
| Elmwood Wealth Management, Inc. | $226.7K | 5,000 | 0.06% | 5q | HELD |
| Visionary Wealth Advisors | $225.3K | 4,970 | 0.01% | 17q | HELD |
| FC Advisory LLC | $214.6K | 4,734 | 0.06% | 3q | HELD |
| MTM FINANCIAL GROUP, LLC | $214.4K | 4,729 | 0.09% | 5q | HELD |
| TopTier Wealth Management, LLC | $207.0K | 4,566 | 0.13% | 2q | -0.9%-$1.9K |
| AE Wealth Management LLC | $206.9K | 4,565 | 0.00% | 7q | HELD |
Showing the largest 100 of 128 reported holders.
Quarter by quarter
Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.
| Quarter | Holders | Value | Shares | New | Added | Trimmed | Options |
|---|---|---|---|---|---|---|---|
| Q3 2026 | 51 | $69.2M | 1,426,520 | 1 | 11 | 16 | 0.0% |
| Q2 2026 | 128 | $252.6M | 5,504,947 | 18 | 27 | 38 | 0.0% |
| Q1 2026 | 115 | $262.2M | 6,098,829 | 17 | 44 | 27 | 0.0% |
| Q4 2025 | 108 | $140.4M | 3,181,208 | 9 | 28 | 25 | 0.0% |
| Q3 2025 | 99 | $134.2M | 3,188,303 | 11 | 13 | 40 | 0.0% |
| Q2 2025 | 103 | $212.0M | 5,243,374 | 16 | 30 | 26 | 0.0% |
| Q1 2025 | 96 | $210.2M | 5,511,265 | 18 | 27 | 27 | 0.0% |
| Q4 2024 | 83 | $106.6M | 2,736,573 | 6 | 11 | 36 | 0.0% |
| Q3 2024 | 79 | $98.4M | 2,585,630 | 7 | 14 | 34 | 0.0% |
| Q2 2024 | 86 | $103.3M | 2,784,043 | 8 | 15 | 33 | 0.0% |
| Q1 2024 | 87 | $130.0M | 3,601,933 | 23 | 20 | 20 | 0.0% |
| Q4 2023 | 68 | $56.0M | 1,626,298 | 7 | 12 | 23 | 0.0% |
| Q3 2023 | 70 | $59.0M | 1,810,313 | 9 | 9 | 27 | 0.0% |
| Q2 2023 | 71 | $67.9M | 2,076,561 | 7 | 6 | 29 | 0.0% |
| Q1 2023 | 77 | $83.6M | 2,692,905 | 13 | 15 | 27 | 0.0% |
| Q4 2022 | 89 | $1.2B | 39,136,340 | 13 | 15 | 35 | 0.0% |
| Q3 2022 | 86 | $3.8B | 130,050,123 | 7 | 18 | 35 | 0.0% |
| Q2 2022 | 91 | $3.8B | 132,033,534 | 25 | 30 | 20 | 0.0% |
| Q1 2022 | 72 | $1.0B | 33,823,407 | 30 | 20 | 14 | 0.0% |
| Q4 2021 | 43 | $1.3B | 41,983,071 | 3 | 7 | 17 | 0.0% |
| Q3 2021 | 41 | $1.3B | 42,584,172 | 3 | 8 | 15 | 0.0% |
| Q2 2021 | 46 | $1.3B | 41,799,088 | 8 | 6 | 17 | 0.0% |
| Q1 2021 | 44 | $1.4B | 45,164,877 | 10 | 14 | 9 | 0.0% |
| Q4 2020 | 39 | $659.2M | 22,072,383 | 9 | 3 | 15 | 0.0% |
| Q3 2020 | 31 | $689.1M | 24,110,548 | 5 | 5 | 12 | 0.0% |
| Q2 2020 | 30 | $942.9M | 34,022,416 | 8 | 6 | 7 | 0.0% |
| Q1 2020 | 29 | $50.9M | 1,965,994 | 21 | 3 | 2 | 0.0% |
| Q4 2019 | 9 | $27.6M | 982,571 | 1 | 2 | 3 | 0.0% |
| Q3 2019 | 8 | $7.3M | 256,800 | 3 | 3 | 1 | 0.0% |
| Q2 2019 | 9 | $15.8M | 572,702 | 2 | 2 | 2 | 0.0% |
| Q1 2019 | 8 | $14.1M | 518,597 | 8 | 0 | 0 | 0.0% |