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DaveManuel.com · Institutional Ownership · Who Owns It

INNOVATOR ETFS TRUST (ZAUG)

Institutional ownership reported to the SEC as of Q2 2026, across 9 quarters.

72
Reporting holders
$66.0M
Reported value
0.0%
Calls
0.0%
Puts
-4
Holder change

Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.

Holders

Download these holders as CSV

FilerValueShares Their book Held Change
Archer Investment Corp$13.7M496,4361.33%8q+91.7%+$6.5M
HighTower Advisors, LLC$7.1M257,8750.01%8q-22.3%-$2.0M
CANANDAIGUA NATIONAL BANK & TRUST CO$3.9M142,2340.33%6qHELD
TRUIST FINANCIAL CORP$3.7M134,7640.00%4qHELD
COMMONWEALTH EQUITY SERVICES, LLC$2.8M102,2100.00%8q-15.2%-$503.5K
Kestra Advisory Services, LLC$2.5M89,7270.01%8q-14.0%-$400.9K
Cetera Investment Advisers$1.6M59,0400.00%8q-8.5%-$151.4K
Strategic Blueprint, LLC$1.6M58,8160.08%8q-2.0%-$32.4K
AssuredPartners Investment Advisors, LLC$1.3M48,2850.13%3qHELD
CENTAURUS FINANCIAL, INC.$1.3M47,2300.05%8q-3.9%-$52.9K
OSAIC HOLDINGS, INC.$1.3M47,1120.00%8q+2.2%+$27.6K
AE Wealth Management LLC$1.3M46,0990.01%8q-63.3%-$2.2M
Cambridge Investment Research Advisors, Inc.$1.2M43,6940.00%8q+108.4%+$626.2K
SUSQUEHANNA INTERNATIONAL GROUP, LLP$1.2M42,3970.00%2q+11.3%+$118.5K
Brookstone Capital Management$1.1M41,1950.01%8qHELD
KFG WEALTH MANAGEMENT, LLC$1.0M36,6760.11%8qHELD
Ausdal Financial Partners, Inc.$997.9K36,2410.04%7qHELD
Lineweaver Wealth Advisors, LLC$938.1K34,0710.11%4qHELD
OLD MISSION CAPITAL LLC$824.6K29,9470.01%7q-28.2%-$323.5K
Cypress Wealth Services, LLC$818.5K29,7250.10%8qHELD
Advisory Services Network, LLC$746.3K27,1030.01%7q-0.7%-$4.9K
Continuum Advisory, LLC$719.1K26,1170.06%4qHELD
LPL Financial LLC$647.0K23,4970.00%4q+34.7%+$166.5K
CENTRAL VALLEY ADVISORS, LLC$642.1K23,3210.16%4q-3.0%-$19.7K
Cornerstone Wealth Group, LLC$640.5K23,2630.04%4qHELD
Waverly Advisors, LLC$598.3K21,7290.00%3qHELD
RAYMOND JAMES FINANCIAL INC$598.2K21,7240.00%4q-1.1%-$6.8K
Forthright Family Wealth Advisory LLC$550.7K20,0000.31%newNEW
AdvisorNet Financial, Inc$512.8K18,6230.02%8qHELD
Concurrent Investment Advisors, LLC$509.9K18,5190.00%2qHELD
RETIREMENT INCOME SOLUTIONS, INC$501.1K18,8210.09%4qHELD
AXXCESS WEALTH MANAGEMENT, LLC$472.9K17,1760.01%newNEW
Pinnacle Wealth Management Group, Inc.$451.9K16,4100.21%8q-1.3%-$6.1K
Integrity Advisory Solutions, LLC$446.3K16,2080.05%4q-17.1%-$92.2K
Beacon Pointe Advisors, LLC$417.0K15,1450.00%newNEW
FC Advisory LLC$408.9K14,8510.11%4qHELD
COFG Advisors, LLC$369.7K13,4250.06%3qHELD
EVOLUTION WEALTH MANAGEMENT INC.$359.5K13,0560.21%5q-2.8%-$10.4K
JPMORGAN CHASE & CO$357.5K12,9900.00%2q+60.7%+$135.1K
Mutual Advisors, LLC$315.9K11,4710.01%4q-2.8%-$9.0K
First Heartland Consultants, Inc.$305.9K11,1110.02%5qHELD
MTM FINANCIAL GROUP, LLC$296.6K10,7730.13%8qHELD
Soltis Investment Advisors LLC$286.4K10,4010.02%4q-1.1%-$3.2K
BROWN WEALTH MANAGEMENT, LLC$283.1K10,2810.06%7qHELD
CAPTRUST FINANCIAL ADVISORS$281.0K10,2050.00%8q-30.7%-$124.3K
Stratos Wealth Advisors, LLC$267.3K9,7090.01%4qHELD
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC$265.0K9,6040.00%newNEW
First Commonwealth Financial Corp /PA/$264.6K9,6080.04%8qHELD
FSA Advisors, Inc.$262.8K9,5450.12%4q-28.1%-$102.8K
IMG Wealth Management, Inc.$255.7K9,2860.14%7qHELD
ENVESTNET ASSET MANAGEMENT INC$249.1K9,0460.00%2q-3.3%-$8.5K
Diligent Investors, LLC$247.8K9,0000.06%8qHELD
Chicago Partners Investment Group LLC$235.3K8,5180.00%4qHELD
Comprehensive Financial Consultants Institutional, Inc.$232.3K8,4360.06%4q-61.7%-$373.9K
Main Street Financial Solutions, LLC$225.9K8,2050.01%4qHELD
IFP Advisors, Inc$224.1K8,1400.00%8qHELD
TopTier Wealth Management, LLC$218.8K7,9450.13%3qHELD
Farther Finance Advisors, LLC$207.3K7,5290.00%6q-9.2%-$21.0K
Summit Wealth Partners, LLC$202.2K7,3440.03%4q-39.0%-$129.5K
Foundations Investment Advisors, LLC$200.5K7,2820.00%newNEW
Financial Network Wealth Advisors LLC$130.5K4,7400.13%7qHELD
EVERMAY WEALTH MANAGEMENT LLC$82.6K3,0000.01%8qHELD
BARCLAYS PLC$66.9K2,4300.00%8q-56.3%-$86.4K
Allworth Financial LP$63.4K2,3030.00%4qHELD
WELLS FARGO & COMPANY/MN$55.1K2,0000.00%newNEW
HARBOUR INVESTMENTS, INC.$46.3K1,6830.00%8q-12.8%-$6.8K
Capital Analysts, LLC$28.0K1,0270.00%6qHELD
Noble Wealth Management PBC$27.5K1,0000.01%6qHELD
DHJJ Financial Advisors, Ltd.$14.8K5380.00%4qHELD
CoreCap Advisors, LLC$14.6K5290.00%4q+1.9%
BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC$5.5K2000.00%4qHELD
Aptus Capital Advisors, LLC$5.2K1900.00%4qHELD

Quarter by quarter

Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.

QuarterHoldersValue SharesNewAdded TrimmedOptions
Q3 202638$21.8M781,61981550.0%
Q2 202672$66.0M2,398,83167240.0%
Q1 202676$62.5M2,345,397136170.0%
Q4 202572$73.6M2,754,72746210.0%
Q3 202577$79.5M3,003,264352580.0%
Q2 202545$42.9M1,664,93825150.0%
Q1 202546$42.9M1,738,15149110.0%
Q4 202449$44.2M1,775,27485120.0%
Q3 202442$46.9M1,901,42442000.0%