DaveManuel.com · Institutional Ownership · Who Owns It
INNOVATOR ETFS TRUST (ZNOV)
Institutional ownership reported to the SEC as of Q2 2026, across 8 quarters.
73
Reporting holders
$70.8M
Reported value
0.0%
Calls
0.0%
Puts
-5
Holder change
Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.
Holders
| Filer | Value | Shares | Their book | Held | Change |
|---|---|---|---|---|---|
| Cambridge Investment Research Advisors, Inc. | $19.0M | 690,756 | 0.02% | 4q | +89.0%+$8.9M |
| Triad Wealth Partners, LLC | $3.7M | 134,579 | 0.22% | 6q | +21.8%+$665.5K |
| TRUIST FINANCIAL CORP | $3.3M | 121,884 | 0.00% | 3q | HELD |
| Alpine Bank Wealth Management | $3.1M | 113,000 | 0.40% | 2q | HELD |
| COMMONWEALTH EQUITY SERVICES, LLC | $2.9M | 105,336 | 0.00% | 7q | -10.8%-$350.7K |
| HARBOUR INVESTMENTS, INC. | $2.8M | 100,175 | 0.04% | 3q | -11.6%-$362.4K |
| Orion Porfolio Solutions, LLC | $2.0M | 72,658 | 0.02% | 6q | +52.5%+$687.1K |
| Kestra Advisory Services, LLC | $2.0M | 72,152 | 0.01% | 7q | -21.7%-$549.6K |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $1.9M | 67,529 | 0.00% | 4q | +263.6%+$1.3M |
| Lineweaver Wealth Advisors, LLC | $1.8M | 64,701 | 0.21% | 7q | HELD |
| ENVESTNET ASSET MANAGEMENT INC | $1.7M | 63,090 | 0.00% | 4q | -12.7%-$251.6K |
| Cypress Wealth Services, LLC | $1.6M | 59,888 | 0.20% | 7q | HELD |
| SYON CAPITAL LLC | $1.3M | 48,765 | 0.06% | 3q | -51.9%-$1.4M |
| RAYMOND JAMES FINANCIAL INC | $1.3M | 48,109 | 0.00% | 3q | -7.9%-$112.8K |
| Encompass More Asset Management | $1.3M | 48,072 | 0.19% | 6q | +43.5%+$400.0K |
| Prostatis Group LLC | $1.2M | 43,908 | 0.28% | 3q | -7.6%-$99.7K |
| OLD MISSION CAPITAL LLC | $1.1M | 40,997 | 0.02% | 4q | +308.5%+$850.2K |
| OSAIC HOLDINGS, INC. | $1.1M | 40,201 | 0.00% | 6q | +11.4%+$113.2K |
| Brookstone Capital Management | $964.7K | 35,131 | 0.01% | 6q | -5.5%-$55.7K |
| AdvisorNet Financial, Inc | $947.9K | 34,521 | 0.04% | 6q | HELD |
| Cetera Investment Advisers | $867.0K | 31,572 | 0.00% | 7q | -2.7%-$23.9K |
| Summit Wealth Partners, LLC | $840.1K | 30,594 | 0.12% | 3q | -4.2%-$36.9K |
| KFG WEALTH MANAGEMENT, LLC | $794.0K | 28,915 | 0.09% | 3q | HELD |
| Authentikos Wealth Advisory, LLC | $757.2K | 27,575 | 0.48% | 3q | -11.1%-$94.5K |
| Archer Investment Corp | $683.6K | 24,896 | 0.07% | 7q | +96.1%+$335.1K |
| CENTRAL VALLEY ADVISORS, LLC | $630.3K | 22,955 | 0.16% | 3q | -2.9%-$18.6K |
| LPL Financial LLC | $580.6K | 21,144 | 0.00% | new | NEW |
| Ashton Thomas Private Wealth, LLC | $574.3K | 20,914 | 0.01% | 6q | +8.4%+$44.6K |
| CANANDAIGUA NATIONAL BANK & TRUST CO | $544.4K | 19,825 | 0.05% | 2q | HELD |
| AXXCESS WEALTH MANAGEMENT, LLC | $517.3K | 18,838 | 0.01% | new | NEW |
| Atria Investments, Inc | $504.2K | 18,362 | 0.01% | new | NEW |
| Trek Financial, LLC | $440.5K | 16,041 | 0.02% | 3q | -0.9%-$4.1K |
| Farther Finance Advisors, LLC | $370.8K | 13,503 | 0.00% | 3q | HELD |
| Cassady Wealth & Retirement Planning, LLC | $366.1K | 13,332 | 0.17% | 3q | -1.0%-$3.7K |
| Concurrent Investment Advisors, LLC | $362.8K | 13,214 | 0.00% | 3q | -4.3%-$16.1K |
| JPMORGAN CHASE & CO | $362.0K | 13,208 | 0.00% | new | NEW |
| Chris Bulman Inc | $348.9K | 12,705 | 0.13% | 4q | -10.8%-$42.4K |
| Marshall Financial Group, LLC | $345.5K | 12,582 | 0.05% | 6q | HELD |
| Nicholas Wealth, LLC. | $304.8K | 11,099 | 0.17% | 3q | HELD |
| Ausdal Financial Partners, Inc. | $287.1K | 10,454 | 0.01% | 4q | -0.6%-$1.7K |
| Legacy Capital Wealth Partners, LLC | $285.4K | 10,392 | 0.05% | 3q | HELD |
| MML INVESTORS SERVICES, LLC | $282.4K | 10,284 | 0.00% | 3q | -43.2%-$214.7K |
| FSA Advisors, Inc. | $276.2K | 10,058 | 0.13% | 5q | -47.9%-$254.0K |
| Creative Planning | $257.0K | 9,358 | 0.00% | 2q | -19.5%-$62.4K |
| World Investment Advisors | $249.9K | 9,414 | 0.00% | 2q | -37.5%-$150.2K |
| Inspire Advisors, LLC | $246.1K | 8,961 | 0.02% | new | NEW |
| SageView Advisory Group, LLC | $245.9K | 8,956 | 0.01% | 3q | -20.2%-$62.4K |
| IMG Wealth Management, Inc. | $245.9K | 8,956 | 0.14% | 7q | HELD |
| Signal Advisors Wealth, LLC | $226.8K | 8,258 | 0.01% | new | NEW |
| GWN SECURITIES INC. | $224.5K | 8,174 | 0.04% | 3q | HELD |
| Spire Wealth Management | $220.4K | 8,026 | 0.01% | 7q | HELD |
| Advisory Services Network, LLC | $219.7K | 7,999 | 0.00% | 4q | HELD |
| BLAIR WILLIAM & CO/IL | $218.8K | 7,968 | 0.00% | 7q | HELD |
| Vantage Point Financial LLC | $218.3K | 7,949 | 0.07% | new | NEW |
| WEALTHGARDEN F.S. LLC | $214.9K | 7,825 | 0.12% | 3q | HELD |
| Tradition Wealth Management, LLC | $212.3K | 7,731 | 0.01% | 3q | HELD |
| Rossmore Private Capital | $210.9K | 7,680 | 0.02% | 3q | HELD |
| Phoenix Wealth Advisors | $207.0K | 7,540 | 0.07% | 3q | HELD |
| CENTAURUS FINANCIAL, INC. | $196.0K | 7,131 | 0.01% | 3q | -46.8%-$172.5K |
| Continuum Advisory, LLC | $162.6K | 5,922 | 0.01% | new | NEW |
| AE Wealth Management LLC | $126.8K | 4,617 | 0.00% | 7q | -95.4%-$2.6M |
| Allworth Financial LP | $103.4K | 3,764 | 0.00% | 3q | HELD |
| EverSource Wealth Advisors, LLC | $82.4K | 3,000 | 0.00% | 3q | HELD |
| Steward Partners Investment Advisory, LLC | $76.7K | 2,794 | 0.00% | 3q | HELD |
| Capital Analysts, LLC | $55.0K | 2,004 | 0.00% | 7q | HELD |
| BARCLAYS PLC | $41.4K | 1,506 | 0.00% | 2q | +1759.3%+$39.1K |
| Global Retirement Partners, LLC | $41.2K | 1,501 | 0.00% | 3q | -7.1%-$3.1K |
| IFP Advisors, Inc | $37.3K | 1,359 | 0.00% | 4q | HELD |
| CoreCap Advisors, LLC | $36.1K | 1,316 | 0.00% | 6q | +2.9%+$1.0K |
| CREATIVE FINANCIAL DESIGNS INC /ADV | $25.4K | 925 | 0.00% | 2q | HELD |
| Millstone Evans Group, LLC | $4.7K | 171 | 0.00% | 3q | HELD |
| James T. Borello RIA | $3.6K | 132 | 0.00% | 3q | -7.0% |
| Highland Investment Advisors LLC | $27 | 1 | 0.00% | new | FIRST |
Quarter by quarter
Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.
| Quarter | Holders | Value | Shares | New | Added | Trimmed | Options |
|---|---|---|---|---|---|---|---|
| Q3 2026 | 27 | $24.9M | 893,383 | 4 | 5 | 6 | 0.0% |
| Q2 2026 | 73 | $70.8M | 2,578,852 | 8 | 11 | 26 | 0.0% |
| Q1 2026 | 78 | $83.0M | 3,126,524 | 8 | 23 | 19 | 0.0% |
| Q4 2025 | 80 | $74.4M | 2,789,933 | 41 | 18 | 12 | 0.0% |
| Q3 2025 | 36 | $28.6M | 1,082,849 | 10 | 9 | 7 | 0.0% |
| Q2 2025 | 30 | $21.5M | 828,161 | 5 | 7 | 8 | 0.0% |
| Q1 2025 | 32 | $23.2M | 926,450 | 13 | 2 | 6 | 0.0% |
| Q4 2024 | 22 | $24.1M | 961,532 | 21 | 0 | 0 | 0.0% |