DaveManuel.com · Institutional Ownership · Who Owns It
INNOVATOR ETFS TRUST (ZOCT)
Institutional ownership reported to the SEC as of Q2 2026, across 8 quarters.
75
Reporting holders
$66.6M
Reported value
0.0%
Calls
0.0%
Puts
-1
Holder change
Calls and puts are the parts of reported value carried in derivative lines rather than shares, and they point in opposite directions: a manager holding calls is positioned for the security, one holding puts against it - or hedging shares they already own, which is why index funds carry so many. Most sites add the two together and report one figure, which averages away the only interesting part.
Holders
| Filer | Value | Shares | Their book | Held | Change |
|---|---|---|---|---|---|
| COMMONWEALTH EQUITY SERVICES, LLC | $19.4M | 703,351 | 0.02% | 7q | -17.7%-$4.2M |
| Pachira Investments Inc. | $6.9M | 248,097 | 2.58% | 7q | +1.1%+$76.2K |
| KFG WEALTH MANAGEMENT, LLC | $1.9M | 70,501 | 0.22% | 7q | -3.6%-$71.9K |
| CENTAURUS FINANCIAL, INC. | $1.9M | 67,473 | 0.07% | 7q | -4.6%-$90.5K |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | $1.9M | 67,094 | 0.00% | 6q | +247.7%+$1.3M |
| HighTower Advisors, LLC | $1.7M | 61,561 | 0.00% | 7q | -18.2%-$377.4K |
| Brookstone Capital Management | $1.6M | 58,804 | 0.02% | 6q | HELD |
| ENVESTNET ASSET MANAGEMENT INC | $1.5M | 53,910 | 0.00% | 3q | +2.2%+$32.3K |
| OSAIC HOLDINGS, INC. | $1.3M | 47,956 | 0.00% | 7q | -2.1%-$28.3K |
| Strategic Blueprint, LLC | $1.2M | 45,166 | 0.06% | 7q | -2.6%-$33.1K |
| Cambridge Investment Research Advisors, Inc. | $1.2M | 42,914 | 0.00% | 7q | +90.7%+$563.0K |
| WealthPLAN Partners, LLC | $1.1M | 39,889 | 0.21% | 7q | HELD |
| Cetera Investment Advisers | $1.1M | 39,416 | 0.00% | 7q | -58.9%-$1.6M |
| Cypress Wealth Services, LLC | $1.1M | 38,956 | 0.13% | 7q | -8.6%-$101.7K |
| Kestra Advisory Services, LLC | $1.1M | 38,701 | 0.00% | 7q | -41.2%-$748.4K |
| C2P Capital Advisory Group, LLC d.b.a. Prosperity Capital Advisors | $1.0M | 37,971 | 0.05% | 3q | -13.7%-$166.1K |
| HARBOUR INVESTMENTS, INC. | $1.0M | 36,264 | 0.01% | 7q | -13.8%-$159.8K |
| CANANDAIGUA NATIONAL BANK & TRUST CO | $913.9K | 33,100 | 0.08% | 5q | HELD |
| Lineweaver Wealth Advisors, LLC | $898.6K | 32,543 | 0.11% | 3q | HELD |
| Advisory Services Network, LLC | $870.9K | 31,542 | 0.01% | 7q | HELD |
| HRT FINANCIAL LP | $766.0K | 27,778 | 0.00% | new | NEW |
| RAYMOND JAMES FINANCIAL INC | $725.1K | 26,259 | 0.00% | 5q | -85.2%-$4.2M |
| FC Advisory LLC | $722.5K | 26,165 | 0.19% | 6q | HELD |
| CENTRAL VALLEY ADVISORS, LLC | $684.5K | 24,790 | 0.18% | 4q | -2.7%-$18.7K |
| Spectrum Advisors, Inc. | $661.6K | 23,960 | 0.47% | 2q | +74.9%+$283.3K |
| CAPTRUST FINANCIAL ADVISORS | $659.9K | 23,900 | 0.00% | 7q | HELD |
| Sovran Advisors, LLC | $644.0K | 23,236 | 0.05% | 4q | HELD |
| Chris Bulman Inc | $560.9K | 20,314 | 0.20% | 7q | -1.3%-$7.3K |
| Southland Equity Partners LLC | $547.6K | 19,833 | 0.10% | 7q | HELD |
| INDEPENDENT FINANCIAL GROUP, LLC | $524.5K | 18,997 | 0.01% | 7q | +7.9%+$38.6K |
| OLD MISSION CAPITAL LLC | $510.0K | 18,471 | 0.01% | new | NEW |
| Ameritas Advisory Services, LLC | $488.9K | 17,705 | 0.01% | new | NEW |
| Archer Investment Corp | $459.5K | 16,642 | 0.04% | 7q | +93.4%+$222.0K |
| Ashton Thomas Private Wealth, LLC | $456.2K | 16,522 | 0.01% | 3q | HELD |
| MML INVESTORS SERVICES, LLC | $454.2K | 16,449 | 0.00% | 3q | +15.3%+$60.3K |
| LPL Financial LLC | $418.5K | 15,155 | 0.00% | 5q | -28.8%-$169.4K |
| JANE STREET GROUP, LLC | $395.5K | 14,325 | 0.00% | 2q | +61.5%+$150.6K |
| IMG Wealth Management, Inc. | $367.3K | 13,302 | 0.20% | 7q | -14.0%-$59.7K |
| MTM FINANCIAL GROUP, LLC | $356.5K | 12,912 | 0.15% | 7q | HELD |
| TRUIST FINANCIAL CORP | $342.7K | 12,410 | 0.00% | 3q | HELD |
| Independent Advisor Alliance | $325.8K | 11,799 | 0.01% | new | NEW |
| First Heartland Consultants, Inc. | $323.7K | 11,722 | 0.02% | 3q | +27.0%+$68.8K |
| Integrity Advisory Solutions, LLC | $289.2K | 10,474 | 0.03% | 3q | -3.1%-$9.2K |
| AssuredPartners Investment Advisors, LLC | $286.7K | 10,385 | 0.03% | 3q | HELD |
| BridgePort Financial Solutions, LLC | $284.8K | 10,313 | 0.07% | 3q | HELD |
| Soltis Investment Advisors LLC | $284.4K | 10,302 | 0.02% | 4q | HELD |
| CFO4Life Group, LLC | $274.1K | 9,927 | 0.04% | 3q | HELD |
| NewEdge Advisors, LLC | $268.6K | 9,726 | 0.00% | 7q | -29.3%-$111.2K |
| Steward Partners Investment Advisory, LLC | $268.4K | 9,722 | 0.00% | 7q | HELD |
| GILL CAPITAL PARTNERS, LLC | $260.6K | 9,439 | 0.07% | 3q | HELD |
| Continuum Advisory, LLC | $259.5K | 9,398 | 0.02% | 3q | HELD |
| FSA Advisors, Inc. | $249.5K | 9,037 | 0.11% | 3q | -2.0%-$5.1K |
| TrustBank | $248.5K | 9,000 | 0.08% | 3q | HELD |
| Galvin, Gaustad & Stein, LLC | $241.6K | 8,750 | 0.02% | 3q | HELD |
| Main Street Financial Solutions, LLC | $240.1K | 8,695 | 0.02% | 3q | HELD |
| IFP Advisors, Inc | $239.4K | 8,672 | 0.00% | 5q | -8.2%-$21.4K |
| Farther Finance Advisors, LLC | $237.4K | 8,597 | 0.00% | 6q | HELD |
| Trek Financial, LLC | $234.4K | 8,490 | 0.01% | 3q | HELD |
| WEALTHGARDEN F.S. LLC | $230.3K | 8,339 | 0.13% | 4q | HELD |
| Tradition Wealth Management, LLC | $220.2K | 7,976 | 0.01% | 3q | HELD |
| Bluesphere Advisors LLC | $219.7K | 7,958 | 0.07% | 7q | HELD |
| Allworth Financial LP | $176.3K | 6,384 | 0.00% | 3q | HELD |
| CoreCap Advisors, LLC | $157.7K | 5,710 | 0.00% | 5q | +7.1%+$10.4K |
| JPMORGAN CHASE & CO | $79.3K | 2,874 | 0.00% | new | NEW |
| Spire Wealth Management | $66.8K | 2,420 | 0.00% | 3q | HELD |
| Clearstead Advisors, LLC | $55.1K | 1,996 | 0.00% | 7q | HELD |
| AE Wealth Management LLC | $53.8K | 1,947 | 0.00% | 7q | -33.0%-$26.5K |
| Financial Network Wealth Advisors LLC | $40.4K | 1,464 | 0.04% | 3q | HELD |
| Investors Portfolio Services LLC | $30.4K | 1,100 | 0.02% | 3q | HELD |
| UBS Group AG | $29.4K | 1,064 | 0.00% | 3q | +79.4%+$13.0K |
| DHJJ Financial Advisors, Ltd. | $27.5K | 995 | 0.01% | 7q | -31.1%-$12.4K |
| Capital Analysts, LLC | $27.0K | 992 | 0.00% | 7q | HELD |
| EVERMAY WEALTH MANAGEMENT LLC | $24.9K | 900 | 0.00% | 4q | HELD |
| IFG Advisory, LLC | $13.8K | 500 | 0.00% | 2q | HELD |
| Noble Wealth Management PBC | $2.8K | 100 | 0.00% | 6q | -84.6%-$15.2K |
Quarter by quarter
Coverage begins with the quarter ending 2018-12-31. Earlier filings exist only as occasional late amendments, too sparse to describe a market, so they are not shown.
| Quarter | Holders | Value | Shares | New | Added | Trimmed | Options |
|---|---|---|---|---|---|---|---|
| Q3 2026 | 36 | $27.6M | 982,446 | 8 | 9 | 8 | 0.0% |
| Q2 2026 | 75 | $66.6M | 2,411,501 | 5 | 12 | 23 | 0.0% |
| Q1 2026 | 76 | $72.5M | 2,709,171 | 4 | 8 | 26 | 0.0% |
| Q4 2025 | 78 | $82.2M | 3,063,568 | 27 | 21 | 9 | 0.0% |
| Q3 2025 | 53 | $45.2M | 1,700,321 | 8 | 15 | 7 | 0.0% |
| Q2 2025 | 52 | $39.5M | 1,520,770 | 6 | 5 | 14 | 0.0% |
| Q1 2025 | 50 | $41.4M | 1,647,688 | 6 | 5 | 11 | 0.0% |
| Q4 2024 | 49 | $44.2M | 1,750,415 | 47 | 0 | 0 | 0.0% |