Google Cracking Down on Non-Compliant Adsense Sites?
Warning: mysqli_query(): Empty query in
/home/manuel/public_html/subpage.php on line
8480
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, boolean given in
/home/manuel/public_html/subpage.php on line
8482
Jennifer Slegg at
Jensense.com commented in a June 24th post that it seems as though Google is starting to aggressively target sites which utilize Adsense that are non-compliant.
What does non-compliant mean exactly?
From her article:
-having adult or other similar content anywhere on the
site, even if the page is not running AdSense (this seems to be the
most common reason)
-placements that could confuse the visitor (such as making navigation or directory listings resemble AdSense ad units)
-having anything that pops overtop of ad units, such as expanding navigation or slide-in pop-overs/ups
Apparently arbitrage sites where "the visitor doesn't see anything on the initial page view" are also being targeted.
The article goes on to say that instead of simply emailing the publisher and requesting that they fix the problem (as they have done in the past), Google has gone the extra step of disabling the serving of Adsense ads to the entire domain until a Google employee can manually inspect and approve the site.
The fact that Google is being more aggressive about policing Adsense sites is good news for everyone. It's good news for publishers who play by the rules, as non-compliant sites simply drain money out of the available pool of advertising dollars. There is a reason why Google has compliance rules, and they are usually designed to protect the advertisers from throwing away money on worthless clicks. Happy advertisers equals more money for honest publishers who follow the rules. The more value that advertisers get from their ad buys, the more money that they will inject into their campaigns. it's as simple as that.
I really agree with Google having to manually approve sites that have been suspended. Too often sites that were warned about their non-compliance slipped through the cracks and they continued to break the rules. Now they will be forced to comply or ads won't be shown on their sites. Google makes hundreds of millions of dollars every quarter from Adsense, so hiring enough employees to deal with these site inspections shouldn't be a problem.
Kudos to Google.
Source:
Jensense
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, boolean given in
/home/manuel/public_html/subpage.php on line
8527
Filed under:
Internet Companies |
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14707
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14708
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14709
Warning: mysqli_num_rows() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14711
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14730
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14731
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14732
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14735
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14738
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14739
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14740
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14742
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14762
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14763
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14764
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14767
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14770
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14771
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14772
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14774
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14793
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14794
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14795
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14798
Warning: mysqli_stmt_bind_param() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14801
Warning: mysqli_stmt_execute() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14802
Warning: mysqli_stmt_get_result() expects parameter 1 to be mysqli_stmt, boolean given in
/home/manuel/public_html/subpage.php on line
14803
Warning: mysqli_fetch_row() expects parameter 1 to be mysqli_result, null given in
/home/manuel/public_html/subpage.php on line
14805
