Video Game Console Prices Through the Years: Every Launch Price in Today's Dollars
U.S. launch prices for 71 home, handheld and hybrid game consoles from the Magnavox Odyssey to the Nintendo Switch 2, what each would cost in today's dollars and in hours of work, and how prices have moved since launch.
01Every Launch Price, Then and Now
Each dot is a console's U.S. launch price. Switch between the price on the box and the same price in September 2026 dollars. In real terms the most expensive machines came early: the late 1970s and early 1990s produced several consoles that would cost well over $1,000 today. The $299.00 PlayStation of 1995 would be about $661 now, and the $449.99 Switch 2 of 2025 sits near the middle of the range.
Lowest-priced model on sale at U.S. launch; add-ons such as the Sega CD are left out of the chart. Adjusted with the CPI-U annual average for the launch year and the September 2026 CPI-U for today.
02Consoles Used to Get Cheaper. Not Anymore
For most of the industry's history, a console's launch price was the most it would ever cost. Manufacturers cut prices as parts got cheaper and sales slowed: the PlayStation 2 dropped a third in 2002, the PlayStation 3 fell $100 at a time, and the Nintendo 3DS was cut less than five months after launch. The current generation has gone the other way. Starting in 2025, Microsoft, Sony and Nintendo all raised U.S. prices on consoles already on shelves, citing costs and the economic environment; news reports also pointed to tariffs and the price of memory chips.
| Console | Launch price | Price now | Change | Launch price in today's dollars |
|---|---|---|---|---|
| PlayStation 5 | $499.99 | $649.99 | +30% | $651 |
| PlayStation 5 Digital Edition | $399.99 | $599.99 | +50% | $521 |
| PlayStation 5 Pro | $699.99 | $899.99 | +29% | $752 |
| Xbox Series X | $499.99 | $799.99 | +60% | $651 |
| Xbox Series S (512GB) | $299.99 | $499.99 | +67% | $391 |
| Nintendo Switch 2 | $449.99 | $499.99 | +11% | $471 |
| Nintendo Switch | $299.99 | $339.99 | +13% | $412 |
| Nintendo Switch OLED Model | $349.99 | $399.99 | +14% | $435 |
| Nintendo Switch Lite | $199.99 | $229.99 | +15% | $264 |
U.S. list prices from the manufacturers as of November 2026. Retail and bundle prices vary.
Price Changes, Newest First
| Date | Console | New price | What changed | Source |
|---|---|---|---|---|
| Sep 1, 2026 | Nintendo Switch 2 | $499.99 | Increase of $50, to $499.99 | videogameschronicle.com |
| Aug 1, 2026 | Xbox Series X and S | $799.99 | Increase: Series S 512GB to $499.99, Series X to $799.99 | digitalcitizen.life |
| Apr 2, 2026 | PlayStation 5 | $649.99 | Increase: PS5 to $649.99, Digital Edition to $599.99, Pro to $899.99 | blog.playstation.com |
| Oct 3, 2025 | Xbox Series X and S | $649.99 | Increase: Series S 512GB to $399.99, Series X to $649.99 | gameinformer.com |
| Aug 21, 2025 | PlayStation 5 | $549.99 | Increase of $50: PS5 to $549.99, Digital Edition to $499.99, Pro to $749.99 | gematsu.com |
| Aug 3, 2025 | Nintendo Switch | $339.99 | Increase: Switch to $339.99, OLED to $399.99, Lite to $229.99; Switch 2 unchanged | gematsu.com |
| May 1, 2025 | Xbox Series X and S | $599.99 | Increase: Series S 512GB to $379.99 (from $299.99), Series X to $599.99 (from $499.99) | gameinformer.com |
| Oct 9, 2015 | PlayStation 4 | $349.99 | Cut $50 | en.wikipedia.org |
| Jun 16, 2015 | Xbox One | $349.00 | Standard model cut to $349 | en.wikipedia.org |
| Jun 9, 2014 | Xbox One | $399.00 | New model without Kinect at $399 | en.wikipedia.org |
| Sep 20, 2013 | Wii U | $299.99 | Deluxe model cut from $349.99 to $299.99 | en.wikipedia.org |
| Aug 12, 2011 | Nintendo 3DS | $169.99 | Cut from $249.99, about four and a half months after launch | en.wikipedia.org |
| Sep 2009 | Wii | $199.99 | Cut from $249.99 | en.wikipedia.org |
| Aug 28, 2009 | Xbox 360 | $299.00 | Elite model cut to $299 | en.wikipedia.org |
| Aug 18, 2009 | PlayStation 3 | $299.00 | Cut $100; the slimmer PS3 Slim followed at $299 | csmonitor.com |
| Sep 2008 | Xbox 360 | $299.00 | Premium model (60GB) cut from $349 to $299 | en.wikipedia.org |
| Oct 18, 2007 | PlayStation 3 | $499.00 | 80GB model cut to $499; new 40GB model at $399 | sonyinteractive.com |
| Jul 9, 2007 | PlayStation 3 | $499.00 | 60GB model cut $100; new 80GB model at $599 | engadget.com |
| May 21, 2002 | Nintendo GameCube | $149.99 | Cut from $199.99 | gamespot.com |
| May 14, 2002 | PlayStation 2 | $199.00 | Cut by a third, from $299 | money.cnn.com |
| May 2002 | Xbox | $199.00 | Cut from $299 to match the PlayStation 2 | gamedeveloper.com |
03Every Console Launch Price
Click a column heading to sort. Hours of work uses average hourly earnings for production and nonsupervisory workers in the launch year, a measure that starts in 1964.
| Launch | Console | Maker | Type | Launch price | Today's dollars | Hours of work |
|---|---|---|---|---|---|---|
| Sep 1972 | Magnavox Odyssey | Magnavox | home | $99.95 | $805 | 25.6 |
| 1975 | Atari Home Pong | Atari | home | $98.95 | $620 | 20.9 |
| 1976 | Coleco Telstar | Coleco | home | $50.00 | $296 | 9.9 |
| Nov 1976 | Fairchild Channel F | Fairchild | home | $169.95 | $1,006 | 33.6 |
| Sep 1977 | Atari 2600 (VCS) | Atari | home | $199.00 | $1,106 | 36.6 |
| 1978 | Bally Astrocade | Bally | home | $299.00 | $1,544 | 50.9 |
| Sep 1978 | Magnavox Odyssey 2 | Magnavox/Philips | home | $179.00 | $925 | 30.5 |
| Nov 1979 | Milton Bradley Microvision | Milton Bradley | handheld | $49.99 | $232 | 7.9 |
| Dec 1979 | Mattel Intellivision | Mattel | home | $275.00 | $1,277 | 43.4 |
| Aug 1982 | ColecoVision | Coleco | home | $175.00 | $611 | 22.3 |
| Nov 1982 | Atari 5200 | Atari | home | $270.00 | $943 | 34.3 |
| Nov 1982 | Vectrex | GCE/Milton Bradley | home | $199.00 | $695 | 25.3 |
| Oct 18, 1985 | Nintendo Entertainment System | Nintendo | home | $179.99 | $564 | 20.6 |
| May 1986 | Atari 7800 | Atari | home | $140.00 | $430 | 15.7 |
| Sep 1986 | Sega Master System | Sega | home | $200.00 | $615 | 22.4 |
| 1987 | Atari XEGS | Atari | home | $159.00 | $471 | 17.4 |
| Jul 31, 1989 | Game Boy | Nintendo | handheld | $89.95 | $244 | 9.2 |
| Aug 14, 1989 | Sega Genesis | Sega | home | $189.99 | $516 | 19.4 |
| Aug 29, 1989 | TurboGrafx-16 | NEC | home | $199.99 | $544 | 20.4 |
| Sep 1, 1989 | Atari Lynx | Atari | handheld | $179.95 | $489 | 18.4 |
| Dec 1990 | TurboExpress | NEC | handheld | $249.99 | $645 | 24.5 |
| Apr 26, 1991 | Sega Game Gear | Sega | handheld | $149.99 | $371 | 14.3 |
| Jul 1991 | Neo Geo AES (Gold (with game) $649.99; Silver (console only) $399.99) | SNK | home | $399.99 | $990 | 38.0 |
| Aug 23, 1991 | Super Nintendo Entertainment System | Nintendo | home | $199.99 | $495 | 19.0 |
| Dec 3, 1991 | Philips CD-i | Philips | home | $799.00 | $1,977 | 76.0 |
| Oct 15, 1992 | Sega CD | Sega | add-on | $299.00 | $718 | 27.8 |
| Oct 4, 1993 | 3DO Interactive Multiplayer | Panasonic (3DO Co.) | home | $699.99 | $1,633 | 63.4 |
| Nov 23, 1993 | Atari Jaguar | Atari | home | $249.99 | $583 | 22.6 |
| May 11, 1995 | Sega Saturn | Sega | home | $399.00 | $882 | 34.3 |
| Aug 14, 1995 | Virtual Boy | Nintendo | handheld | $179.95 | $398 | 15.4 |
| Sep 9, 1995 | PlayStation | Sony | home | $299.00 | $661 | 25.7 |
| Sep 29, 1996 | Nintendo 64 | Nintendo | home | $199.99 | $430 | 16.6 |
| Nov 18, 1998 | Game Boy Color | Nintendo | handheld | $79.95 | $165 | 6.1 |
| Aug 6, 1999 | Neo Geo Pocket Color | SNK | handheld | $69.95 | $141 | 5.2 |
| Sep 9, 1999 | Sega Dreamcast | Sega | home | $199.99 | $405 | 14.8 |
| Oct 26, 2000 | PlayStation 2 | Sony | home | $299.00 | $585 | 21.3 |
| Jun 11, 2001 | Game Boy Advance | Nintendo | handheld | $99.99 | $190 | 6.9 |
| Nov 15, 2001 | Xbox | Microsoft | home | $299.00 | $569 | 20.6 |
| Nov 18, 2001 | Nintendo GameCube | Nintendo | home | $199.99 | $381 | 13.8 |
| Mar 23, 2003 | Game Boy Advance SP | Nintendo | handheld | $99.99 | $183 | 6.5 |
| Oct 7, 2003 | Nokia N-Gage | Nokia | handheld | $299.99 | $549 | 19.5 |
| Nov 21, 2004 | Nintendo DS | Nintendo | handheld | $149.99 | $268 | 9.6 |
| Mar 24, 2005 | PlayStation Portable | Sony | handheld | $249.99 | $431 | 15.5 |
| Nov 22, 2005 | Xbox 360 (Core $299.99; Premium (20GB) $399.99) | Microsoft | home | $299.99 | $518 | 18.6 |
| Jun 11, 2006 | Nintendo DS Lite | Nintendo | handheld | $129.99 | $217 | 7.8 |
| Nov 17, 2006 | PlayStation 3 (20GB $499.99; 60GB $599.99) | Sony | home | $499.99 | $836 | 29.9 |
| Nov 19, 2006 | Wii | Nintendo | home | $249.99 | $418 | 14.9 |
| Mar 27, 2011 | Nintendo 3DS | Nintendo | handheld | $249.99 | $374 | 12.9 |
| Feb 22, 2012 | PlayStation Vita (Wi-Fi $249.99; 3G/Wi-Fi $299.99) | Sony | handheld | $249.99 | $367 | 12.7 |
| Aug 19, 2012 | Nintendo 3DS XL | Nintendo | handheld | $199.99 | $293 | 10.1 |
| Nov 18, 2012 | Wii U (Basic (8GB) $299.99; Deluxe (32GB) $349.99) | Nintendo | home | $299.99 | $440 | 15.2 |
| Oct 12, 2013 | Nintendo 2DS | Nintendo | handheld | $129.99 | $188 | 6.5 |
| Nov 15, 2013 | PlayStation 4 | Sony | home | $399.99 | $579 | 19.9 |
| Nov 22, 2013 | Xbox One | Microsoft | home | $499.99 | $723 | 24.8 |
| Feb 13, 2015 | New Nintendo 3DS XL | Nintendo | handheld | $199.99 | $284 | 9.5 |
| Aug 2, 2016 | Xbox One S (2TB launch edition $399.00; 500GB, from Aug 23 $299.00) | Microsoft | home | $399.00 | $560 | 18.5 |
| Nov 10, 2016 | PlayStation 4 Pro | Sony | home | $399.99 | $562 | 18.6 |
| Mar 3, 2017 | Nintendo Switch | Nintendo | hybrid | $299.99 | $412 | 13.6 |
| Nov 7, 2017 | Xbox One X | Microsoft | home | $499.99 | $687 | 22.7 |
| Sep 20, 2019 | Nintendo Switch Lite | Nintendo | handheld | $199.99 | $264 | 8.5 |
| Nov 10, 2020 | Xbox Series X | Microsoft | home | $499.99 | $651 | 20.2 |
| Nov 10, 2020 | Xbox Series S | Microsoft | home | $299.99 | $391 | 12.1 |
| Nov 12, 2020 | PlayStation 5 (Standard (disc) $499.99; Digital Edition $399.99) | Sony | home | $399.99 | $521 | 16.2 |
| Oct 8, 2021 | Nintendo Switch OLED Model | Nintendo | hybrid | $349.99 | $435 | 13.5 |
| Feb 25, 2022 | Steam Deck (64GB $399.00; 256GB $529.00; 512GB $649.00) | Valve | handheld | $399.00 | $459 | 14.5 |
| Sep 1, 2023 | Xbox Series S 1TB | Microsoft | home | $349.99 | $387 | 12.1 |
| Nov 10, 2023 | PlayStation 5 Slim (Disc $499.99; Digital Edition $449.99) | Sony | home | $449.99 | $498 | 15.6 |
| Nov 16, 2023 | Steam Deck OLED (512GB $549.00; 1TB $649.00) | Valve | handheld | $549.00 | $607 | 19.0 |
| Oct 15, 2024 | Xbox Series X Digital / 2TB (Series X All-Digital 1TB $449.99; Series X 2TB Galaxy Black $599.99) | Microsoft | home | $449.99 | $483 | 14.9 |
| Nov 7, 2024 | PlayStation 5 Pro | Sony | home | $699.99 | $752 | 23.2 |
| Jun 5, 2025 | Nintendo Switch 2 (Console $449.99; Mario Kart World bundle $499.99) | Nintendo | hybrid | $449.99 | $471 | 14.4 |
Launch prices are the manufacturer's suggested U.S. retail price for the lowest-priced model on sale at launch; other models sold at launch are shown in brackets. Consoles sold as separate machines, such as the Xbox Series X and Series S, have their own rows, and add-ons are marked as such. Dates for the earliest systems are approximate, and several were test-marketed before a national launch. The NES opened in New York in October 1985 and went nationwide in 1986.
04The Best-Selling Consoles
Price is only part of the story. Several of the biggest sellers were the cheaper machines of their generation, and the Nintendo DS and Game Boy launched under $150.
| Console | Units sold | Launch price | Today's dollars | Basis | Source | |
|---|---|---|---|---|---|---|
| PlayStation 2 | 160.0M | $299.00 | $585 | as of 2024; Sony: over 160M | maker figure, units shipped | sie.com |
| Nintendo Switch | 157.2M | $299.99 | $412 | as of 2026; all Switch models | maker figure, units shipped | nintendo.co.jp |
| Nintendo DS | 154.0M | $149.99 | $268 | as of 2026; all DS models | maker figure, units shipped | nintendo.co.jp |
| Game Boy | 118.7M | $89.95 | $244 | as of 2026; incl. Game Boy Color | maker figure, units shipped | nintendo.co.jp |
| PlayStation 4 | 117.2M | $399.99 | $579 | as of 2022 | maker figure, units shipped | sie.com |
| PlayStation | 102.5M | $299.00 | $661 | as of 2005; incl. PSone | maker figure, units shipped | sie.com |
| Wii | 101.6M | $249.99 | $418 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| PlayStation 5 | 97.9M | $399.99 | $521 | as of 2026; shipped | maker figure, units shipped | sie.com |
| PlayStation 3 | 87.4M | $499.99 | $836 | as of 2017 | maker figure, units shipped | sie.com |
| Xbox 360 | 84.0M | $299.99 | $518 | as of 2014 | maker figure, units shipped | wikipedia.org |
| PlayStation Portable | 82.0M | $249.99 | $431 | lifetime; approx. | estimate | wikipedia.org |
| Game Boy Advance | 81.5M | $99.99 | $190 | as of 2026; GBA+SP+Micro | maker figure, units shipped | nintendo.co.jp |
| Nintendo 3DS | 75.9M | $249.99 | $374 | as of 2026; all 3DS models | maker figure, units shipped | nintendo.co.jp |
| Nintendo Entertainment System | 61.9M | $179.99 | $564 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| Xbox One | 58.0M | $499.99 | $723 | as of 2023; shipped, Microsoft court filing | maker figure, units shipped | wikipedia.org |
| Super Nintendo Entertainment System | 49.1M | $199.99 | $495 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| Nintendo 64 | 32.9M | $199.99 | $430 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| Sega Genesis | 30.8M | $189.99 | $516 | lifetime | maker or industry figure | wikipedia.org |
| Atari 2600 (VCS) | 30.0M | $199.00 | $1,106 | lifetime; estimate | estimate | wikipedia.org |
| Nintendo Switch 2 | 26.4M | $449.99 | $471 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| Xbox | 24.0M | $299.00 | $569 | as of 2006 | maker figure, units shipped | wikipedia.org |
| Nintendo GameCube | 21.7M | $199.99 | $381 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| Xbox Series X/S | 21.0M | $499.99 | $651 | as of 2023; last official figure, Series X and S combined; Microsoft: over 21M | maker figure, units shipped | wikipedia.org |
| PlayStation Vita | 16.0M | $249.99 | $367 | lifetime; estimate | estimate | wikipedia.org |
| Sega Game Gear | 14.0M | $149.99 | $371 | lifetime | maker or industry figure | wikipedia.org |
| Wii U | 13.6M | $299.99 | $440 | as of 2026 | maker figure, units shipped | nintendo.co.jp |
| TurboGrafx-16 | 10.0M | $199.99 | $544 | lifetime; incl. PC Engine | maker or industry figure | wikipedia.org |
Worldwide units, from Nintendo's and Sony's published figures where available and widely cited estimates for older systems. Microsoft stopped reporting Xbox sales regularly in 2015, so its figures are the last it disclosed. Consoles over 10 million units.
05How This Page Works
Launch prices are the U.S. suggested retail prices announced by the manufacturers, checked against contemporary reports. Today's dollars use the Consumer Price Index for All Urban Consumers (CPI-U), with the launch year's annual average and the newest monthly index, so the figures update when each new CPI is released. Hours of work divide the launch price by average hourly earnings for production and nonsupervisory employees in the launch year (BLS). For any other price, use the inflation calculator.
Prices through September 2026.
06Frequently Asked Questions
What was the most expensive video game console?
Of the stand-alone consoles listed here, measured at launch in today's dollars, the Philips CD-i, which cost $799.00 in 1991, about $1,977 now. Among Nintendo, Sony and Microsoft home consoles, the most expensive launch was the PlayStation 3 at $499.99 for the lower-priced model, about $836 in today's money.
How much did the original NES cost?
The Nintendo Entertainment System launched in a New York test market in October 1985 at about $179.99, roughly $564 in today's dollars. Prices varied by bundle during the national rollout in 1986.
Are game consoles getting more expensive?
Measured against inflation, launch prices today are not unusual: many 1970s, 1980s and 1990s consoles cost more in real terms. What has changed is what happens after launch. Consoles used to get cheaper over time; since 2025 Sony, Microsoft and Nintendo have all raised prices on consoles years after release.
How much has the PlayStation 5 gone up since launch?
The standard PlayStation 5 launched at $499.99 in November 2020 and now lists at $649.99 in the U.S., an increase of 30%.
Related: Hours-of-Work Price Museum · Movie ticket prices by year · What did it cost? · Tariff calculator
Cite This Page
This page is free to cite and link. Its figures come from Manufacturer U.S. launch prices and announcements; Bureau of Labor Statistics (CPI-U, average hourly earnings); calculations by DaveManuel.com and are kept current, so please include the date you accessed it.
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| APA | Manuel, D. (2026). Video Game Console Prices Through the Years: Every Launch Price in Today's Dollars. DaveManuel.com. Retrieved November 10, 2026, from https://www.davemanuel.com/video-game-console-prices-history.php | Copy |
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Source data: Manufacturer U.S. launch prices and announcements; Bureau of Labor Statistics (CPI-U, average hourly earnings); calculations by DaveManuel.com. Updates: When prices change; inflation figures monthly. How we build our data pages.
